Make your business easier to recognize. Hodgson Agency creates logos, brand identities and graphic design for Houston businesses, bringing your website, print materials and campaign graphics into one consistent visual system.
Start with a new identity or refresh a brand that no longer fits. You work directly with the small, experienced team designing your project, from the first conversation through the finished files.
Discuss your branding project Book a free 30-minute intro call
Logo design and brand identity
Your logo needs to work wherever customers meet your business: on a phone, a sign, a business card or a video. We design the identity and the supporting materials together so your brand stays recognizable across those uses.
- Logo and wordmark design. A visual identity built around your business, audience and intended uses.
- Color and typography. A consistent palette and type direction for your brand materials.
- Brand guidelines. Practical guidance on using your logo, colors and typography consistently.
- Print and signage design. Business cards, collateral, signage and other materials your business needs.
- Campaign and social graphics. Branded assets for launches, announcements and ongoing marketing.
- Motion graphics and animated logos. Bring the identity into your video and digital content.
A brand that carries through to your website and video
A new identity is more useful when the rest of your materials are ready to use it. We also design and build websites and produce video, so the people creating your brand can carry it through to your site, commercial or launch campaign.
That can mean a logo and a set of business cards, or a connected brand, website and video project. We define the deliverables together before design begins.
Experience across design, web and film
Our graphic design work began in 1997. Today, Hodgson Agency brings brand design, web development and film production together in one Houston team. Meet the agency and explore how our work connects across disciplines.
For Your Family Functional Health in Cypress, the website introduces the practice’s new name, its services and the information new patients need. For Mr. Platinum and the PMD Muzik family, four websites serve distinct music, merchandise and brand goals. These projects show how we carry a business’s identity into the experience customers use.
How your branding project works
- Define the brief. Talk through your business, audience, existing materials and the places the brand needs to appear.
- Develop the direction. Review design concepts and refine the chosen direction with your feedback.
- Build the materials. Apply the identity to the print, web, social or video assets in your project.
- Deliver the files. Hand over the final artwork and usage guidance, with any website or production work coordinated around launch.
Can you refresh an existing brand?
Yes. Send us your current logo, website and a few examples of how you use the brand. We can discuss whether you need a focused update, better supporting materials or a new identity.
What does branding cost?
The estimate depends on the identity work, number of applications, design development and final deliverables. A logo project has a different scope from a full identity with a website, signage and campaign assets. Tell us what you need, your deadline and your budget so we can propose the right work.
Start your Houston branding project
Tell us about your business and what needs to change. We work with businesses across Houston and Greater Houston, with web and design projects available beyond the area.
Discuss your branding project Book a free 30-minute intro call