Social content works better when it has something to say. Hodgson Agency helps Houston businesses turn their products, people and projects into social graphics, photography, video and campaign content that fits the brand.
We start with the audience and the channels you use, then agree on the content, formats and publishing responsibilities. The scope can be a set of launch assets, a video shoot or a broader content project.
Start a social content project
Content made for the channel
- Social graphics. Branded announcements, campaign designs and visual assets.
- Short-form video. Product stories, business introductions, event clips and edits for social use.
- Photography and production. Plan the material you need before the shoot so the finished content has a purpose.
- Campaign consistency. Connect the social message with your advertising and website.
- Content planning. Agree on themes, deliverables, approvals and the path from a post to an inquiry.
Related work
Explore our Mertice Hospitality Group project and video portfolio for examples of creative production. Our iBluLock product video shows how a product can be explained visually. We build the format and final deliverables around the actual use of each project.
How a project comes together
- Set the brief. Which audience, message and channel does the content serve?
- Plan the assets. Decide what needs design, filming, editing or adaptation.
- Review the work. Use an agreed approval process before content goes out.
- Connect the next step. Link the content to the relevant service, offer or inquiry page.
What is included in social media support?
Content creation, posting, community replies and paid promotion are different jobs. We define responsibilities in your proposal so you know what is included. Platform choice, asset counts, production needs and the publishing schedule all affect scope and pricing.
Can this connect with marketing automation?
For businesses that need coordinated publishing and follow-up, Hodgson AI is a related option. We can discuss whether that platform fits the workflow and who reviews the content before publication.
Houston and Greater Houston
Bring us your next launch, event or business story. We can connect social content with advertising, marketing, video production and web development.